Company History

Company HistoryParcus Associates is a management consulting firm specializing in sales and marketing. Our approach is based on understanding the buyer’s perspective and being effective with each interaction. We can help you assess and evaluate your business situation so you can make more educated and informed decisions on your short and long term business strategy; sales and marketing; and, operations and leadership issues.  In addition, we can advise you on mergers, acquisitions, organizational structure and general business challenges.


We are as passionate about your business as you are and we take a hands on approach to put plans into action to teach, mentor and fulfill on our promise to help you maximize results…now! We are successful when our clients are successful.


Parcus Associates was founded in 2002 on the principle that practical business advice will lead to client success…thus our success. We are as passionate with our clients’ results as they are. They are so satisfied with their performance that they continue to refer us to their network. In short, we help you see things more clearly. And if you can see clearly, you can see further!


Sound financial data, excellent processes, efficient systems and a disciplined and structured planning process are all important elements if your business is to build and maintain a position as an efficient, and above all, profitable business. Parcus Associates has the experience in all of these areas that help you capitalize on opportunities, plan the future, and create an environment for change.



Our tenets for success are:


  • Honesty - At every step, we will be totally open and honest with you. We remain independent and able to disagree. Our focus is on dealing with the real issues and making practical recommendations to help our clients be successful.
  • Professionalism - We respect your business, history, culture and clients, as long as we don’t compromise our integrity.
  • Maximize Return - This means we deliver more value than expected. We are committed to sticking to our project timeline and budget so that you are not hit with hidden expenses. We provide support that you would expect from a partner rather than a consultant because your business is as important to us as it is to you.
  • Confidentiality - We don’t reveal sensitive information or share our approach with prospects or other clients. Our focus is on making each client successful.
  • Giving Back - We believe in sharing our knowledge and helping others find success. Whether through free public events, referrals, volunteering or sponsorship, we are committed to helping others overcome challenges.